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Home News and Update Year 2013 IMA launches month-long breast cancer awareness drive

IMA launches month-long breast cancer awareness drive

One in 22 women in urban areas are detected with breast cancer, oncosurgeons in the city said. October is observed world wide as breast cancer awareness month and the Indian Medical Association (IMA) has initiated a drive that includes mass screening at women's clubs, industries and schools.

Breast self–examination will be taught and informative leaflets will be distributed, Dr Maya Tulpule, President of IMA, Pune unit, told media persons on Monday. 'Mission Pink Ribbon' is a month–long breast cancer screening and awareness programme being launched by IMA on October 1. A questionnaire will be filled by over 30 doctors, which will provide vital details about the disease.

According to Dr C B Koppiker, in charge of the Prashanti cancer care mission and an oncosurgeon, a lot needs to be done to create awareness about breast cancer. Early detection is the key to prevent the spread of cancer, he said. At Prashanti, a series of awareness programmes have been arranged — from a seminar on October 5 to a marathon planned in December.

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Mammography along with ultrasound and physical examination has been the mainstay of the surveillance methods. A mamography bus will tie up with the IMA programme where screening will be conducted at subsidised rates, he said. Dr Amit Parasnis, oncosurgeon at Deenanath Mangeshkar Hospital, admitted that he examined a minimum of 10 new cases of breast cancer each month. The age group of women is between 40 to 60, he said. Advances in medical care has helped more women get through a cancer diagnosis successfully. There are several cases of breast cancer survivors and the aim of the drive is to provide crucial information about various aspects of the disease, Tulpule said.

According to Indian Council of Medical Research (2006), breast cancer is common among Indian women, with a relative proportion from 19.3 to 27.5 per cent, and in Pune the rate is around 30 percent.

According to Dr Anant Bhushan Ranade, founder of Decimate–C, the organisation has tied up with the Indian Cancer Society to involve pathologists to gather data on cancer cases. The aim is to get patients registered.

The Indian Express
01 Oct 2013

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